Hero launched in January of 2012 at a small CrossFit competition in Lynwood, WA. At that time the entire company consisted of 7 signature hoodies and a few shirts and tank tops. It was our hoodies that caught the attention of everyone at the competition.
Fast forward 8yrs and the signature hoodie is still our most popular item! Fully embroidered everything and fully customizable. Not to mention incredibly comfortable and stylish. This hoodie has been spotted at the Sochi Olympics in Russia, running through the streets of Cork Ireland and just about anywhere else you can think of.